About Siri Fit™

Our principle is simple: Find Your Right Fit.

Why we exist

Whether the placement is a rescue dog joining a family or a person rebuilding life after prison, the outcome depends on fit. A placement that looks good on paper can fail when real needs on either side were never made clear. Siri Fit™ gives placement teams a consistent way to understand both sides, compare them honestly, and learn from what happens next.

How we work

Co-founders

Siri Hoffmann

Co-founder

Siri is a behavioral psychologist with more than a decade of experience in forensic and motivational psychology. She created Pawgorithm, a science-based framework for matching dogs with the families who will thrive with them, built on real-world research and careful analysis rather than guesswork.

Siri Fit™ brings this idea to every kind of placement: understand people and animals as they really are, and match for the long term.

Glenn Reid

Co-founder

Glenn is a product builder and startup founder whose career includes Adobe, NeXT, Apple and Ford. He has founded eleven startups and built apps that you've probably used, like iMovie and iPhoto at Apple.

Today his work spans autonomous navigation, factory and inventory software, and community networks. At Siri Fit™ he leads the product and technology.

glennreid.com

Where we are

Siri Fit™ is in pilot with a small number of organizations, and we're improving it with their feedback. If you'd like to take part, or just have a question, we'd like to hear from you at hello@siri.fit.